James McWilliams cited this piece, which I wrote for Conservation Magazine, in his Freakonomics blogpost today on the NYT website. McWilliams was making the point that environmentalists often turn each environmental disaster into a cautionary parable (about some form of … Continue reading
Monthly Archives: April 2010
The newest trends in food processing
The big new thing for the food industry in 2010? Not being big, or new – but instead being natural and old-feeling. Which is tough for the industry, because usually the way food businesses make money is offering something new. … Continue reading